Creative Strategy for Paid Social

I’ll research, uncover insights, ideate and deliver tight social ad briefs for your team or external creators. Agency or brand, there are two options:


Monthly Subscription

Working as part of your team for a set number of days each month, I’ll slot into your workflow and share my processes if/when helpful.

I’ll research, ideate and create tight briefs that creators/production teams can work from.

Get in touch for costs

One-Off Brief Writing

You’ll fill out a simple form so I have the information I need to create tight, actionable briefs. You’ll get 6-8 briefs depending on what you need. For example:

  • 4x static ad briefs

  • 2x video ad briefs

  • 2x UGC creator briefs


“Katherine really understands brand and positioning, and how to translate this into strong creative strategy, sharp copy and visual design briefs.”

Tom Bugeja, CEO Mercury Holidays